It wasn’t just the big accounts from Unilever or Pascual,
nor the free coffee, juice or tea in the pantry,
or the free cake every year for our birthdays.
It was the Dyllites.
They made the long hours seem short,
and the free time more fun.
The big loads become lighter with them.
In Dyll, I found the best mentors, and partners.
These are the people I look up to until now.
In Dyll, I found a family.
One you can’t find anywhere else.
Whenever anybody would ask me, who do I consider as my biggest mentor in advertising, I always give them the same answer: Everything I know, I learned from Dyll. What copywriting is. What advertising is about. How to be bloody strategic. How to accept the death of good ideas. How to kick ass in pitches. Everything.
But what I learned most importantly is that you create your best work when you work with people you like. And that’s what Dyll is – a family. A brilliant, quirky, uniquely dysfunctional family. This agency has an impact that stays with you forever. And not just for us employees – I’m sure clients will say the same thing.
To this day, I fondly think of our cocoon as: home.
Dyllightful, Youthful, Lucky and Legendary